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Kim Petras ‘Serves’ As the New Face of MAC’s Viva Glam Campaign: Where to Shop the Collection


Kim Petras stars in MAC Cosmetics' Viva Glam Lipstick campaign. Get the details.

She debuted a mix of ’90s-inspired costumes and dark red lips during her Feed the Beast World Tour, which wrapped up in March, and now, MAC Cosmetics has chosen the 31-year-old along with Latin singer Danna Paola to be the faces of the brand’s Viva Glam Lipstick 30th anniversary campaign. Petras has been a longtime fan of the beauty brand, having showed off a red shade when she won her 2023 Grammy alongside Sam Smith. I am honored to be part of Viva Glam’s long legacy of lifting up people who haven’t always felt seen or represented, and look forward to inspiring the next generation to join us in making the world a more equal place.”

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