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Kendrick Lamar’s ‘Not Like Us’ Saw a 430 Percent Jump in Spotify Streams After Halftime Show
Kendrick Lamar's streaming numbers saw significant hikes following his jaw-dropping performance at the Super Bowl halftime show Sunday.
After Sunday’s Super Bowlhalftime show, Kendrick Lamar ’s music saw a significant jump in streams on Spotify. On Monday, the streaming service announced that the rapper’s music saw a 175 percent spike in the U.S. in the three immediate hours after the game wrapped. In April, Lamar will hit the road on his Grand National Tour alongside SZA.
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