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KATSEYE Is Gen Z’s Global Girl Group, Linking Style and Sound With Urban Outfitters

KATSEYE teams with Urban Outfitters for the UO Haul campaign, showcasing Gen Z style, global roots, and bold self-expression.

With members hailing from the Philippines, South Korea, Switzerland, and the United States, the six-piece collective represents a bold, boundary-pushing vision of pop that’s deeply rooted in authenticity, individuality, and global unity. It really brings us together and ties us to the shared goal of KATSEYE and what we wanna do.” The group also plans to continue weaving its multi-cultural sounds into its music, promising that this influence will be even more present in future releases. We’re doing this for you.’” Fans have told them that they can see themselves in at least one member of KATSEYE, and Urban Outfitters’ versatility makes the partnership a natural fit: “Our visions really, really, really are similar and they reach the same audience and same goal.

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