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Kardashian-Jenner family's latest business partnership being slammed as a 'tone-deaf PR disaster'


At the beginning of the week, the cookie chain announced their limited partnership with the controversial A-list celebrities on social media and faced serious backlash.

Crumbl Cookies, the beloved franchise chain of bakeries, has been receiving harsh criticism for collaborating with the Kardashian-Jenner family on their latest drop. Together, they held a one-day event at the Crumbl location in West Hollywood where fans could not only try out Kylie's skin tint, her new makeup launch at the time, and specialty treats. That day, local fans got to try cookie flavors such as Confetti Cake Batter, Kylie's Pink Sugar, Banana Caramel, Churro con Leche, Snickerdoodle Cupcake and Milk Brownie Chocolate.

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