Kanye West wax figure removed from public view at Madame Tussauds

Kanye West's Donda Academy basketball team dropped from Scholastic Play By Play Classics

Here’s Why Fans Think Harry Styles Subtly Boycotted Adidas After Kanye West’s Hate Speech

Could someone explain to me why Adidas and other brands didn’t cut ties with Kanye over this but decided to over his most recent comments?