Get the latest gossip
Jordan Davis and Wolverine’s Partnership Goes Beyond Boots and Makes American Trades Workers Shine
Jordan Davis and Wolverine’s partnership celebrates and uplifts American trades workers through more than just durable boots, spotlighting their vital contributions with style, support, and purpose.
Wolverine, the 142-year-old workwear brand trusted by generations of tradespeople, is kicking things up a notch with their newest partnership with country music star Jordan Davis. Now, whether he’s writing songs in Nashville, playing shows around the world on his ‘Ain’t Enough Road Tour’, or spending time on his Tennessee farm, those same boots are still part of his story. This first-of-its-kind initiative will celebrate eight American small trades businesses with over $100,000 in sponsorships and gear—giving back to the very people who inspire Wolverine and Jordan every day.
Or read this on Billboard