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Jimmy Fallon’s ‘On Brand’ Unscripted Series Gets Greenlight At NBC
Jimmy Fallon is bringing his love for marketing to a new unscripted series at NBC. The network has given a green light to On Brand with Jimmy Fallon.
The series will be based on Fallon’s experience and expertise working with a list of his own global partnerships in the auto, insurance, apparel, gaming and technology industries. They will have unprecedented access to the client’s businesses before pitching their vision to a brand representative, along with Saint John and Fallon, with only the best ideas moving on to proof of concept and the opportunity to see their campaign brought to life on the national stage after each episode. Creative Artists Agency’s (CAA) Media & Entertainment Partnerships division serves as a collaborative business partner with NBCUniversal to bring leading brands to the show.
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