Get the latest gossip
Jimmy Fallon Lifts The Lid On His ‘On Brand’ Series
Jimmy Fallon was in Cannes this week to promote his NBC reality competition series On Brand.
The On Brand Agency creatives will work with a major brand in need of a big idea for a massive, high-priority campaign – from creating earworm jingles and unbelievable activations to producing the most quotable commercials and must-have merchandise. They will have access to the client’s businesses before pitching their vision to a brand representative, along with former Netflix marketing chief Bozoma Saint John, who stars alongside Fallon, with only the best ideas moving on to proof of concept and the opportunity to see their campaign brought to life on the national stage after each episode. Brands include Captain Morgan, Dunkin’, KitchenAid, Marshalls, Pillsbury, Samsung, Sonic Drive-In, Southwest and Therabody.
Or read this on Deadline
