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Jim Parkinson, Typographer Behind Iconic ‘Rolling Stone’ Logo, Dead at 83

Jim Parkinson, the designer behind Rolling Stone's iconic logo, has died at 83 after a long battle with Alzheimer’s, his friend confirmed.

Jim Parkinson died on Friday at age 83 after facing a “long struggle” with Alzheimer’s Disease, his friend Stephen Coles confirmed on Typographica. Parkinson learned from lettering manuals and textbooks, referencing historical styles of writing before he attended California College of Arts and Crafts, where he graduated in 1963. “After several years, Jann Wenner tired of the new logo’s more sober appearance and asked Jim to revisit his work, adding swashes, ball terminals, a complex g, and bulked-up dimensionality,” read a breakdown of Parkinson’s design.

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