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Jennie On ‘Reintroducing’ Herself On Her New Album — And How Its Dua Lipa Collab Came Together


Jennie, Billboard's 2025 Women in Music Global Force, on her new album, 'Ruby', her friendship with Dua Lipa, her record label and more.

“It’s hard for me to stay longer than a week in one city,” she confesses — while in the car en route to yet another flight (this time from Los Angeles back home to Seoul). The album, which is entirely in English and arrived March 7, was preceded by singles “Mantra”; “Love Hangover,” with Dominic Fike; and “ExtraL,” with Doechii; and its other features — including genre-spanning artists such as Dua Lipa, Childish Gambino and Kali Uchis — further illustrate Jennie’s wide-ranging taste and global appeal. As a jet-setting artist with a devoted worldwide fan base firmly in place thanks to her role in history-making K-pop act Blackpink, Jennie is determined to build upon that on her own.

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