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JBL’s SXSW Sound Bodega to Serve Up Performances from DJ Pee .Wee, Laila! and Many More
At this year's SXSW JBL is setting up a Sound Bodega with live performances, DJ sets, free giveaways and more.
Before he hits the stage, attendees will be treated to a special DJ set from Laila!, a rapidly-rising R’n’B artist and heir to Yasiin Bey, who will be performing at Rolling Stone’s Future of Music showcase later in the night. Inside this unmissable, vibrant orange activation, fans will be fully immersed in JBL’s signature sound experience and will get up-close-and-personal with more rising music stars including 18-year-old guitar sensation Grace Bowers, classically-trained DJ, producer and dance music star LP Giobbi, inspiring Liberia-born, Tennessee-based Afro-Appalachian folk artist Mon Rovîa, and Mexican-American rapper and producer Nsqk, among others. Austin students can expect exclusive campus activations and a JBL-hosted showcase with performances by local band West 22nd and a high-energy DJ set from XANDRA at Victory Lap.
Or read this on RollingStone
