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Japan’s Nippon TV Unveils New Chief, Who Warns: “Our Battle For Survival Is Reaching Its Climax”
Japan's Nippon TV has unveiled Hiroyuki Fukuda as its new Representative Director, President and COO.
Fukuda took over his new posts from Akira Ishizawa, who will now serve as the Representative Director of the newly-established Yomiuri Chukyo FS Broadcasting Holdings Corporation, which now houses four regional Nippon networks. “With the downward trend in PUT (Persons Using Television) showing no signs of slowing down, we face the immediate and urgent challenge of acquiring and maintaining the volume of our individual and core target demographics,” said Fukuda. “With the support of approximately 10,000 executives and employees across our 60 subsidiaries within Nippon TV Holdings where I was also appointed Representative Director, President, and Chief Operating Officer, I am committed to leading our group in my own way.”
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