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Japan’s Aeon Entertainment, Vietnam’s Beta Media Form Joint Venture for Vietnamese Cinema Expansion
Japanese exhibitor AEON Entertainment and Vietnam's Beta Media have inked a deal to form a joint venture, aiming to build and operate a premium cinema chain across Vietnam.
While specific financial details weren’t disclosed, the total investment is estimated to reach around VND5 trillion ($198.2 million). Nobuyuki Fujiwara, chair of Aeon Entertainment, cited Beta Media’s local market knowledge and network as crucial factors in the partnership. The Vietnamese film industry has shot to global prominence in recent times with “Don’t Cry, Butterfly” selected for the upcoming Venice Film Festival, “Viet and Nam” debuting in Cannes earlier this year and “Cu Li Never Cries” winning best first feature at this year’s Berlinale.
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