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Japan Locations, Generative AI, Virtual Production in Focus at Tokyo Festival MPA Seminar


Industry leaders discuss how locations AI and virtual production can help Japan attract more global projects while maintaining cultural authenticity.

A Japan-Italy co-production treaty that came into effect a few months ago was referenced by Ishiba Shigeru, Japan’s newly re-elected Prime Minister, at the TIFF opening ceremony. Speakers also included Evan Felsing, Economic Minister Counselor U.S., Embassy, Tokyo, and Futoshi Nasuno, Secretariat of Intellectual Property Strategy Headquarters, the Cabinet Office, Japan. If the incentives are there, then there’ll be competition,” Murphy said, drawing parallels to New Zealand’s industry development, notably Weta, which began with importing Western talent and now has a majority homegrown team.

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