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James Cameron, Meta Team to Produce 3D Entertainment for Quest VR Headsets
James Cameron's Lightstorm Vision inked a deal with Meta to produce 3D entertainment and making Quest its exclusive mixed-reality platform.
The filmmaker behind megahits like “Avatar” and “Titanic” said he recently met with Meta chief technology officer Andrew “Boz” Bosworth, who provided a demo of the company’s latest tech. In addition to co-producing original content, Meta will use Lightstorm Vision’s technology and production techniques to help creators make high-quality 3D media “through the use of advanced tooling, including employing AI,” the company said. For the third quarter of 2024, Meta’s Reality Labs segment, which includes the Quest AR/VR headset business, posted sales of $270 million and an operating loss of $4.43 billion.
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