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Jackie 'O' Henderson slams Melbourne radio rivals 'dumb games' after Fifi, Fev and Nick's copycat marketing campaign was revealed
Jackie 'O' Henderson has fired another shot in the 'radio wars' currently stirring the airwaves in the Melbourne market.
Earlier this year, the KIIS FM duo also revealed they would be hiring a coach emblazoned with their branding to be used as a mobile studio while driving around Sydney and Melbourne. The pair officially launched the promo on April 18, and just hours later, Fifi, Fev and Nick announced they had also hired a coach as a mobile studio. Speaking to Daily Mail Australia, a radio insider said: 'Everyone welcomes competition but Fox have become the laughing stock of the industry by just directly copying every single tactic from KIIS.
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