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J-Hope’s New Single ‘Killin’ It Girl’ Sparks Global Frenzy Ahead Of Release
The thunderclap announcement of J-Hope's soon-to-be released single, "Killin' It Girl," threw the pre-ordering phase of the track into a...
The entire announcement came through Geffen Records’ social media accounts on July 8 late at night, suggesting almost instant reactions forming a tsunami amongst the then-multihued BTS Army. !” while another flatly stated, “THE WORLD LOVES YOU JHOPE – YOU’RE KILLING IT MY DUDE.” The comment sections then witnessed hashtag wars with #jhope_KillinItGirl and #CharmOfHOPE-the duality of creativity that marks the fanbase for whom J-Hope is the hope. The campaign for playlist appearance shows round-the-clock effort by fans to bankroll maximum exposure for “Killin’ It Girl,” while geographical availability issues highlight the tangled logistics of global releases.
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