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ITV's new golden girl! Coleen Rooney's £1.5m I'm A Celeb stint is just the start of her TV career as channel hopes to make WAG their 'biggest star with more show deals and This Morning appearances'
With the series set to launch, ITV have already began plotting maximum coverage to make Coleen a huge star, snapping up her Disney+ Wagatha Christie documentary.
With the series set to launch on Sunday, ITV have already began plotting maximum coverage to make Coleen a huge star, airing her Disney+ Wagatha Christie documentary on Thursday. Bosses are hoping Coleen's popularity could provide a huge boost in ratings for the broadcaster, after a turbulent year following Phillip Schofield and Holly Willoughby's departure from This Morning. Ahead of her arrival in Australia, Coleen revealed she had always turned down offers to star in I'm A Celebrity over the years as she felt her four sons - Kai, 13, Klay, 10, Kit, seven, and Cass, five - were too young, but now feels it is the right time.
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