Get the latest gossip
ITV Studios Exec Ruth Berry Says There’s Been a ‘Perfect Storm’ of Challenges Facing TV Drama, but Business Is Still in ‘Rude Health’
Berry was speaking at Series Mania in Cannes
Many of the on-stage discussions in Series Mania have reflected a TV industry facing numerous stresses and strains and in the midst of a painful transition — especially from the execs based in the U.K. On Thursday, it was the turn of Ruth Berry, ITV Studios president of global partnerships and its new digital entertainment platform Zoo 55. But Berry pointed to ITV Studios shows such as “Fool Me Once,” “Ludwig,” “Until I Kill You,” “After the Flood” and “Mr Bates Vs the Post Office” — which this morning landed six BAFTA nominations — as proof that the business was still experiencing “creative success” and was in “rude health.” That lag has been what has been really hard for the latest few years, which is why people are migrating to a safer sweet spot, because that feels like it’s in a comfort zone that mitigates the risk.”
Or read this on Variety
