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Is ‘chic’ political? In Trump 2.0, the word stands for conservative femininity
Debate over ‘chic’ has erupted online as luxury-minded TikTokers push a definition that aligns with the Maga set
Nevertheless, many in the fashion TikTok community felt her commentary on “chic” aligned with the feminine aesthetic of Trump 2.0, where the rigidand airbrushed beauty standards of Maga officials such as Karoline Leavitt, Kristi Noem and Nancy Mace are celebrated. “Chic is starting to feel like a conservative dogwhistle that polices women’s looks,” said Elysia Berman, a creative director and content creator based in New York who posted a takedown of Langdale’s unchic list. (Ironically, some of the unchic pieces on Langdale’s list – Lululemon leggings, Golden Goose sneakers, a Louis Vuitton carryall bag – come with hefty price tags and could connote liberal elitism.)
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