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Indian Filmmaker & Actor Farhan Akhtar Signs With Crimson Media & The SB Initiative
Farhan Akhtar has signed with Crimson Media and The SB Initiative.
His Mumbai-based banner, Excel Entertainment, struck a multi-year series deal with Netflix in 2021, which has led to shows such as Eternally Confused and Eager for Love and Dabba Cartel. Crimson Media and The SB Initiative have been upping the number Indian stars on their books in recent months, with Sayani Gupta and Rajshri Deshpande among them. Matt Kniaz of Crimson Media and Suchir Batra of The SB Initiative will rep Akhtar in all areas worldwide.
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