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Imax Is Live Now With Paris Summer Olympics Opening Ceremony On 100 Big Screens – Specialty Preview

Imax Live is broadcasting the Olympics' Openings Ceremony live on 100 screens, plus 'The Fabulous Four', 'Didi' and 'The Beast Within'.

Presales had been a bit slow but that was expected – it’s a four-hour-plus chunk in the middle of the day, even earlier on the West Coast – but Deadline hears showings are actually at or approaching sellout in a number of markets from New York and Atlanta to Washington, D.C., Detroit, San Francisco, Fort Myers, Philly, Boston and Minneapolis. Imax is hosting an Opening Ceremony screening at its LA headquarter for the United States Olympics & Paralympic Committee and guests, and a watch party at AMC Citywalk with ticket giveaways, photo ops, and promotional tie-ins at NBC Sports Grill and Brew. The film directed by Jocelyn Moorhouse stars Susan Sarandon, Bette Midler and Megan Mullally as a group of lifelong friends who travel to Key West to be bridesmaids in the surprise wedding of their best college girlfriend played by Sheryl Lee Ralph.

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