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Hulu Starts Cracking Down on Password Sharing, Will Terminate Violators at Its ‘Sole Discretion’
Disney's Hulu has joined the ranks of streamers prohibiting subscribers from sharing their accounts with people outside their household.
The Disney-controlled streamer on Jan. 31 notified customers of a key change in its subscriber agreement that — for the first time — officially forbids users from sharing their Hulu log-in details with anyone who doesn’t live in their primary residence. Disney CEO Bob Iger had announced last summer that the Mouse House was embarking on a strategy to monetize streaming account freeloaders. In another change to Hulu’s subscriber agreement, the service updated portions of its dispute-resolution policies, including terms related to choice of law and “updates to the arbitration agreement to be more specific about the procedures for resolving any disputes relating to your subscription and our services.” Hulu said customers have the choice to opt out of resolving disputes through arbitration.
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