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Huge Grammy Gains for Doechii, Beyoncé, Chappell Roan and Other Winners & Performers
This week's Trending Up looks at the big Grammys performers and winners up in streams after the awards, including Beyoncé, Doechii & more.
The magnitude of that victory is still being put into context days later, but one thing was for certain: Cowboy Carter was going to see a major uptick in streaming activity immediately after the Grammys, with unfamiliar viewers perusing the album and longtime fans revisiting it nearly a year after its release. At the top of the new year (Jan. 9), one user used “Again” in a video captioned “How do you think the pilgrims would react if I pulled up to the Mayflower with my JBL speaker and introduced them to Fetty Wap?”; that post currently has over 3.6 million views and a reply from the official History Channel TikTok account. villainous Ms. Cobel (Patricia Arquette) to start the show, while the ep ends with The Who ’s early-’80s AOR staple “Eminence Front” punctuating a breakthrough moment for protagonist Mark S (Adam Scott).
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