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How Warped Tour Sold 240,000 Tickets by Tapping Into ‘Nostalgia’ for the Music — and the Price Point
Warped Tour founder Kevin Lyman talks the low ticket price, nostalgia and future plans for the festival brand that's returning after seven years.
Vans Warped Tour might be one of the best-selling festivals of 2025, but organizers say no one music act is responsible for moving the bulk of the 240,000 tickets sold so far across three U.S. cities. “We sold the vast majority of those tickets before we had a lineup,” says Kevin Lyman, founder and producer of the traveling punk show, which ran from 1995 to 2018 before returning this year for a limited 30 th anniversary run. We want to grab onto those younger acts like LØLØ or Honey Revenge and really boost them on our social media so they have a big audience at Warped Tour.
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