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How Toby Keith Opened the Door for Taylor Swift’s Big Break


Toby Keith entered into a joint venture with Scott Borchetta in 2005 to launch Big Machine Records, the first label Taylor Swift signed with.

Back in 2005, the country musician entered into a joint venture with Scott Borchetta to launch Big Machine Records, the first label the pop juggernaut signed with While Keith was focused on getting his own label, Show Dog-Universal Music, off the ground, Borchetta was looking for a stable foundation to build a business partnership with Swift. Keith revealed his illness in 2022 but had already been undergoing treatment — including chemotherapy, radiation, and surgery — and dialing back his performance schedule.

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