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How to Make Money With Content: An Explainer With Ben Silverman
Propagate co-CEO Ben Sliverman goes deep on dealmaking that drives the indie production and talent management firm on Variety's 'Strictly Business.'
Silverman has been at the forefront of innovative dealmaking through his role as a savvy and ambitious William Morris Agency agent who helped spark the reality TV boom of the early 2000s. He was at the forefront of bringing brand money back into production and scouting overseas for hot remake and co-production prospects as well as talent. Silverman also reflects on his time at NBCUniversal (“It gave me a stomachache”) and his deep regret over the rushed sale process for his first production banner, Reveille, in 2007 when he took the NBC job.
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