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How The ‘Moana 2’ Soundtrack Debuted in the Upper Reaches of Multiple Billboard Charts
The "Moana 2" soundtrack debuted on multiple Billboard charts. Here's how, according to Walt Disney Music president Tom MacDougall.
Following the release of the anticipated sequel film, Moana 2, which in its opening week earned $225 million at the U.S. and Canada box office, the movie’s soundtrack proved to be just as big a hit, debuting in the top 10 of three Billboard album charts. Our partners at the Disney Music Group and studio marketing know the “first responders” to our soundtracks live in these key categories and they look to service them early with sneak peeks, exclusives and lyric videos. We are always humbled by any charting, and don’t expect the past to point to future success but we do go to great lengths to find the core emotional situations that, dare I say, demand that these characters sing.
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