Get the latest gossip
How Sabrina Carpenter’s ‘Feather’ Became the Biggest Hit of Her Career
Sabrina Carpenter's "Feather" is her biggest hit ever. Here's how she hit No. 1 on Pop Airplay, according to her manager, Janelle Lopez Genzink.
With these changes, we saw significant growth in all areas, including a 500% increase in sales with specially-curated merch drops — spearheaded by Sabrina and her sister Sarah — around music releases, holidays and special fandom moments. The Island team — led by Justin Eshak, Imran Majid and Mike Alexander — worked closely alongside us for the release of emails and the early success and significant streaming story of the album gave us insight to the level of growth that Sabrina was seeing. The October 2022 emails I can’t send tour marked the beginning of Sabrina’s custom city-specific outros for her song “Nonsense,” which racked up millions of views on TikTok, a music video and a top 10 U.S. pop radio single.
Or read this on Billboard
