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How Lomiiel Went From Working at a Hype Store to Dembow’s Breakthrough Star
Meet Lomiiel, this month's Billboard Latin Artist on the Rise.
Inspired by artists such as Lil’ Baby, Drake, Bad Bunny and El Alfa, Lomiiel hails from La Romana in the Dominican Republic, and comes from a Christian family who’s fully supporting his dream. “I worked at the store of my now manager [Eddy Alexander Florian Rodriguez], and he saw my intention and desire to pursue a music career,” Lomiiel tells Billboard. Lomiiel’s first viral hit arrived in the spring with the release of “Hay Lupita,” a song that he says connected with people all over the world because of its lyrics and flow.
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