Get the latest gossip
How Indie Distributor Vertical Went From “VOD Expert” To A Respected Theatrical Player
Vertical's Peter Jarowey explains how the indie distributor built up from a pure focus on ancillary to a respected theatrical player.
Founded in 2012 by Rich Goldberg and Mitch Budin, Vertical comes from humble beginnings, according to partner Peter Jarowey, who notes that the team at one point operated out of “a literal broom closet.” Initially working to establish itself as a resource in securing ancillary revenue for indies, the company has of late has become a theatrical player in its own right. One of the big breakthrough moments for Vertical that began cultivating an awareness of the company in the town came when it picked up a couple films from Sony in 2014, including the thriller The Calling starring Susan Sarandon, Topher Grace and Donald Sutherland. Award-nominated and -winning titles that have followed include the addiction drama Four Good Days, the Aubrey Plaza thriller Emily the Criminal(co-distributed with Roadside Attractions) and She Came to Me, all of which helped elevate Vertical in the eyes of the industry, from a small operation focused on B- and C-level movies to something else entirely.
Or read this on Deadline