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How Gabe P Turned ‘On the Radar’ Into Hip-Hop’s New Go-To Destination


The 28-year-old media personality shares his journey of creating the hottest platform in hip-hop.

The setup is simple: a mic with a stand in front of a neon On the Radar sign, a couch that brings the room together, some shelves with merch, and the often-imitated Monster Energy green glowing it up. Look, Uncle Charlamagne [Tha God] said it best, ‘I’ll make an argument for Gabe P to be top ten,'” he says over a Zoom call in early August, referencing The Brilliant Idiots episode with Nyla Symone. The YouTube channel’s blend of conversational interviews — with its ability to create noise on social media through exclusive freestyles, song performances, and cyphers — has established itself as a go-to stop for artists worldwide.

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