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How FOX Sports’ Resident Deadheads Brought Jam Bands To Big Games
FOX Sports' resident jam band fans frequently use songs by the Grateful Dead, Phish, Goose, moe., and more in NFL and MLB broadcasts.
For many viewers, the first clue that the FOX Sports edit bay might be tie-dye-friendly came during 2017’s Super Bowl LI, in a produced pregame video narrated by actor Ving Rhames introducing the competing New England Patriots and Atlanta Falcons. When the pandemic hit, Ullman, who had hung out with the Grateful Dead’s Bob Weir at NASCAR events over the years, convinced the musician through his manager to record a solo performance of the national anthem for the late-March 2020 broadcast of an iRacing Pro Invitational simulated race. Later that year, Ullman and Jolivette’s colleagues Joe Carpenter (senior audio engineer) and Bryan Biederman (director) — fellow FOX Sports Deadheads who work on the network’s MLB broadcasts — integrated a slew of Dead songs into the 2020 World Series.
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