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How ‘BE@RBRICK’ Brings a Collectible Toy to Life: First Look at the Trailer From Apple TV+


The 'BE@RBRICK' trailer is here, a first look at the animated series based on the toy. Megan McCarthy and Timbaland talk about the show and its music.

Based on the collectible figures from Japanese company Medicom Toy, the CG-animated show infuses a message to embrace individuality with feel-good comic relief and plenty of music. The BE@RBRICK trailer, premiering ahead of the series’ release on Apple TV+ on March 21, introduces young Jasmine Finch and her high school bandmates, who are breaking the mold by pursuing their dreams of making music in a world where your painted-on look is expected to be what determines your path in life. Timbaland first discussed the opportunity to be involved with BE@RBRICK back in 2019, in a meeting with Alexandra Nickson, SVP, TV Music at DreamWorks Animation.

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