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HBO’s ‘True Detective: Night Country’ Set for TNT Run; ‘Hacks’ to Air on TBS Before Season 4 Premiere on Max (EXCLUSIVE)
Warner Bros. Discovery is once again experimenting with sampling some of its premium pay TV and streaming content on its owned cable networks
The sampling experiment is led by Channing Dungey, chairman and CEO of Warner Bros. Television Group and US Networks, who is using her newly expanded role as chief of the portfolio of cable networks to drive viewership to cable while also targeting potential new subscribers for HBO and Max. “We are excited to begin experimenting with new ways to utilize our incredible WB library and latest programming from our sister companies across our leading cable networks,” Dungey said. Discovery brass began teasing the plans last month with CEO David Zaslav saying during a Morgan Stanley media conference: “Channing is already looking with Casey at bringing some of the HBO content that we wouldn’t sell to others.
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