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Hallmark Teams Up With Buffalo Bills for New ‘Holiday Touchdown’ Movie
Hallmark is expanding it’s ‘Holiday Touchdown’ franchise in 2025 with ‘A Bills Love Story’ after 2024’s ‘A Chiefs Love Story’ success
Hallmark is teaming up with the Buffalo Bills to expand their Holiday Touchdown franchise — just months after quarterback Josh Allen’s engagement to Hailee Steinfeld. Production will begin in the coming months and will film entirely at locations in and around Buffalo, New York, including iconic Highmark Stadium, which is making its last stand as the Bills home field in the upcoming 2025 NFL season. Steinfeld, 27, gave a brief glimpse into her life in the Friday, November 29, issue of her “Beau Society” newsletter, which promoted the brand’s newly released hoodie.
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