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Global Production Bodies Unite to Ask Governments to Ensure Streamers Invest More in Local Content

A group of 20 global production bodies has joined forces asking that governments ensure streamers invest more resources in local content.

The joint plea — hailing from production bodies in Europe, Canada, Australasia and Latin America — comes as streaming services have scaled down on acquiring and commissioning local content across many markets within the last year in order to ramp up profitability. To meet audience expectations, there is a need to maintain and support a healthy screen sector (development, production (including post-production), distribution), that delivers employment, economic activity, industry upskilling, exports, and growth opportunities. There is significant scope for growth in existing levels of production, investment, employment, commissioned content hours and exports, provided fit for purpose regulation, that protects local cultural assets, is in place.

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