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Gersh Acquires Sports & Entertainment Agency You First, Doubling In Size


Gersh has acquired You First, a sports and entertainment agency that will double its overall size.

With the acquisition, Gersh doubles its size to over 600 employees, establishes a global footprint with 22 offices in 14 countries, and positions itself as a player in worldwide sports representation. You First CEO and co-Founder, Juan Aísa, joins the board of Gersh and will continue to run his company from its headquarters in Madrid, Spain. Notables on the roster include Fabián Ruiz, Alexia Putellas, Milos Kerkez, Christoph Baumgartner, and Luis de la Fuente, to name just a few.

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