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Former Boots employee shares insights on viral foundation that shoppers can't get enough of
The KVD Beauty Good Apple Skin-Perfecting Foundation Balm has been a hit with shoppers ever since it was released
Shopping writer Nina Crighton worked at the Boots beauty hall for two and a half years, during which time she learned which products were flying off the shelves. The Good Apple foundation hit the market about a year later and quickly became a TikTok sensation thanks to its unique balm texture and full-coverage finish that 'minimises the look of pores'. The balm foundation offers a full coverage with a 'natural looking' finish (Image: KVD Beauty)Nina said: "I didn't get the chance to test the product out myself, as it was always sold out, but I did swatch one of the testers on the back of my hand to feel the texture.
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