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Football Is Back — And So Is the NFL’s Obsession With Taylor Swift
NFL places Taylor Swift front and center in the latest promo video for the forthcoming 2024-2025 football season.
October and November center on the athletes — and Dolly Parton — before Swift makes another appearance in January, strutting through the halls of Arrowhead Stadium in a Chiefs jacket. It starts with them sharing a kiss on the field before cutting to the singer gunning a beer at the 2024 Super Bowl, where Kelce and co. became champions once again. Following her first Chiefs game, the NFL’s official e-commerce partner, Fanatics, revealed that Kelce jerseys saw a 400% spike in sales.
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