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Few U.S. Spotify Subscribers Have Opted Out of Higher-Priced Music-Audiobook Bundle, Survey Finds

Few U.S. Spotify subscribers have opted out of bundled music-audiobook streaming plans. Only about 14% signed up for plans that exclude audiobooks.

Spotify’s less expensive subscription plans that exclude audiobook listening have been adopted by about 14% of its U.S. subscribers, according to a new Morgan Stanley survey. In June, Spotify allowed existing subscribers to opt into “basic” plans without free audiobook listening in exchange for a slightly lower price. Less than a fifth of subscribers have opted for the basic plan, meaning the lower royalty rate of the music-audiobook bundle still applies to the vast majority of subscriptions.

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