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Fans Just Want to Have Fun: Cyndi Lauper Sells Majority Share of Rights to Pophouse

Cyndi Lauper's catalog sale to Pophouse includes a majority share of the pop icon's publishing rights as well as her royalties from her recorded music

Led by former Universal Music Sweden chief Per Sundin, they backed ABBA ’s Voyage show in London, and acquired rights from Swedish House Mafia and Avicii. Pophouse did not say whether the deal includes name, image and likeness rights, although it will work with Lauper on a joint venture, which presumably has the permissions it needs to create installations or experiences around the pop star’s career. “We set ourselves apart through our emphasis on artist and brand development so that we can nurture the value of our investment,” Sundin said in the press release, “and we are pleased Cyndi endorses our vision for her remarkable catalogue of work.”

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