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Facebook Parent Meta Shares Pop On Strong Q2 Advertising


Facebook, Instagram and WhatsApp parent Meta saw daily active users across apps rise last quarter, ad impressions jump and sales beat forecasts.

Facebook, Instagram and WhatsApp parent Meta said daily active users across its family of apps rose 7% last quarter to 3.27 billion as ad impressions jumped 10% for total revenue of about $39.1 billion, up 22% and above Wall Street forecasts. Average price per ad increased by 10% year-on-year for the three months ended in June. “We’ve released the rst frontier-level open source AI model, we continue to see good traction with our Ray-Ban Meta AI glasses, and we’re driving good growth across our apps.”

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