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Expocine, Latin America’s Largest Movie Theatre Trade Show, is a One-Stop Shop for Brazil’s Distributors, Exhibitors
Brazil's Expocine brings together the country's distributors and exhibitors in Sao Paulo for discussions workshops, screenings and a trade fair.
This year’s Expocine 2024 and its opening panel share the theme, “Connecting the cinema to the future.” Key speakers include Lima; Hernán Viviano, VP Latam, Warner and Universal; Iafa Britz, director of production company Migdal Filmes; Marcio Fraccaroli, general director of distributor and production company Paris Filmes; and Marcos Barros, president of exhibitor Cinesystem. Other panels will discuss issues, such as international coproductions, how to attract a new generation to the cinemas, 10 years of the Brazilian exhibition circuit digitalization, biopics, the tradeoff of purchasing vs. renting projectors, the popularity of true crime, the social media impact on theatrical attendance and the profile of moviegoers. This year’s trade fair, with booths for theater equipment, concessions manufacturers and service providers, has been expanded and will occupy two floors of the Renaissance Hotel.
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