Christopher Brian Bridges, known professionally as Ludacris, is an American rapper, actor, and record executive. Born in Champaign, Illinois, Ludacris moved to Atlanta, Georgia, at age nine where he first began rapping. He formed his own record label, Disturbing tha Peace in the late 1990s, then signed with Def Jam South, after he went on to become one of the first Dirty South rappers to achieve mainstream success with countless album releases. For his music, Ludacris has won three Grammy Awards and an MTV Video Music Award. Starting out with a brief stint as a DJ, he independently released his first album Incognegro in 1999 to local success, but achieved national attention the following year when the album was repackaged and re-released as his major label debut, Back for the First Time. It contained the hit singles "Southern Hospitality", which wasn't on Incognegro, and "What's Your Fantasy".