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Endeavor’s On Location Looks To Milan-Cortina & L.A. Olympics After Star-Studded Paris Debut As Exclusive Hospitality Provider
Endeavor’s On Location Looks To Cortina-Milan & L.A. Olympics After Buzzy Paris Debut As Exclusive Hospitality Provider
Per a Sport Business Journal report at the time of the Olympics deal, based on a SEC filing, On Location was projected to pay around $1.3B to the IOC under profit-share terms over the course of the three events, which Endeavor execs have told analysts will in turn reap it hundreds of millions of dollars in profits. The venue – which offers a food market, live entertainment and interactive sports activities – has a daily capacity to host 8,000 people and is one of the most affordable options, with tickets going for as little as 100 euros ($110) prior to the games. The company is also overseeing hospitality at 23 Olympic venues, with its spaces at the Stade de France and Bercy stadiums as well as a champagne lounge at the Eiffel Tower site for the beach volleyball proving popular with stars.
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