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EMPIRE: Photos From the Billboard Cover Shoot


Photos of EMPIRE founder and CEO Ghazi in San Francisco.

The back patio at EMPIRE’s recording studios near the city’s Mission District is all white marble, reflecting the last rays of the setting sun as dozens of YouTube executives mill about, holding mixed drinks and picking at passed trays of beef skewers, falafel, lamb dumplings, and ham and chicken croquettes. At the moment, the companies’ top executives — EMPIRE founder and CEO Ghazi, COO Nima Etminan and president Tina Davis, as well as YouTube global head of music Lyor Cohen, among others — are sequestered in the studio’s live room for a quarterly business review, discussing the platform’s new tools, the label’s upcoming projects and how the two can best work together. As Ghazi, Cohen and the others wrap their meeting and begin to filter into the party, everyone is ushered inside to hear her play some of her new music.

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