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Elefant Traks, Australian Hip-Hop Label Formed out of ‘Activism,’ to Close In 2024
The music company guided the careers of Hermitude, L-Fresh The Lion, The Herd, Joelistics, Horrorshow and others.
“Just as we celebrate 26 years of independent music, we are also officially calling it a day,” comments Levinson, who has led the business since 2002, taking the helm along with members of the Herd including Kaho Cheung, Richard Tamplenizza and Dale Harrison. Elefant Traks’ ethos was then as it is now: its artists and team “didn’t want to hang around or wait for any corporation to give us permission, to do the things that we love on our own terms,” he explains. But while the “adversities that face artists might seem insurmountable, the future will be written by those who innovate and come up with new ideas in much the same way that Elefant Traks did back in 1998.”
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