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Edgar Bronfman Jr. Makes $4.3 Billion Bid to Take Control of Paramount Global in Challenge to Skydance Deal


Edgar Bronfman Jr. submitted an offer valued at $4.3 billion to acquire National Amusements Inc., the controlling shareholder of Paramount Global.

On Monday (Aug. 19), billionaire and erstwhile media mogul Edgar Bronfman Jr. submitted an offer valued at $4.3 billion to acquire Shari Redstone’s National Amusements Inc., which is the controlling shareholder of Paramount Global, Variety has confirmed. Bronfman’s bid is an attempt to rival the offer from David Ellison’s Skydance Media and its financial backers, which last month clinched an agreement worth more than $8 billion for NAI and Paramount Global. Currently, Bronfman serves as executive chairman of Fubo, the sports-focused streaming pay-TV provider that last week won a legal victory over Disney, Warner Bros.

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