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Ed Sheeran Fights Off Writer’s Block With a Persian Wedding in ‘Azizam’ Video

Ed Sheeran has shared the video for his new Persian-inspired single 'Azizam'

The singer-songwriter is bombarded with several kisses on the cheek as he helps prepare food for the ceremony, gets decked out with a killer turquoise bomber jacket, and dances with a throng of Persian wedding guests. Finally, Sheeran crowd surfs right back into the studio where Iranian singer Googoosh tells the singer-songwriter to do what he does best and “write a hit song.” “Azizam,” released earlier this month, is a joyful celebration of Persian culture from its title, which translates to “my dear” or “my beloved,” to the producer behind the unique rhythms, Ilya Salmanzadeh.

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